Developing the Next Generation of Enterprise Leaders

Oct 26 2016

Article by Douglas A. Ready and M. Ellen Peebles, via MIT Sloan Management Review, Fall 2015. 

Aspiring corporate leaders first learn to build and implement visions for their individual business units.  But as they advance in their careers, executives also must learn how to lead with an enterprise perspective.

Anat Gabriel is managing director and chairman of Unilever Israel, a relatively small operation that sells the usual array of Unilever products but also has two categories of its own, a breakfast cereal called Telma and a line of snack foods that are unavailable anywhere else.  She calls them “local jewels”; they account for about a third of the Israeli unit’s business.

Unilever, the world’s second-largest consumer goods company, operates in nearly 200 countries and owns brands including Dove soap and Lipton tea.  It expects Unilever Israel to promote the company’s global brands, but the local unit is still expected to make its numbers, which means that Gabriel must also invest in the local products such as Telma cereal.  Gabriel’s team doesn’t always understand the trade-offs she has to make – the decisions to support global brands inevitably take away from local initiatives.  “To be successful,” she said, “I must work with my team to align our agenda locally in Israel with the broader Unilever enterprise agenda.  I need to help my people see how the pieces of the puzzle fit together.”

Read More

See More Posts

Whiplash Leadership

Whiplash Leadership

By Russell Pearlman; originally published in Briefings magazine. For most organizations, it began in mid-March 2020.  Not just the pandemic and the slew of business lockdowns, of course, but the round after round of decision making. The first wave of decisions had...

read more
The Story Principle: The Inspiring Language of Leadership

The Story Principle: The Inspiring Language of Leadership

By Kevin Cashman; originally posted on his Forbes blog:  Pause Point on June 23, 2021.  Stories are the language of leadership that can move both heads and hearts to go beyond what people thought was possible. A personal story. My phone rang at 2:00 am – rarely a good...

read more